Episode 75 // Cassie Everson of Wanderlust Skulls
This week on the podcast we’re in West Salem, Wisconsin (pop. 5,026) with Cassie Everson of Wanderlust Skulls. Cassie’s sharing about her journey from agronomist to stay-at-home-mom to entrepreneur, which came together when a skull she decorated for herself started getting a lot of attention on Facebook, and the idea to make more would just not leave hear alone.
She talks about how she’s reached an audience that’s primarily outside of where she lives, the process of valuing her craft and how that relates to pricing, and so much more. You’ll love how Cassie has built her business, her transparency about what she’s learned along the way, and her generosity in donating a gorgeous pink buffalo skull to Cowgirls with Cancer (keep scrolling for more details).
Cowgirls With CancerCowgirls with Cancer is currently raffling off $25 tickets, with proceeds going directly to Brooke Clay Taylor of Rural Gone Urban and Kaidra Froelich of Froelich Ranch. The winner of the raffle will receive over $1500 of amazing western products from Wanderlust Skulls, Kippylou’s Leather, The Sparkling Spur, Savannah Sevens, and Macie Bean Boots. Photos and links are posted below. Go support these Cowgirls with Cancer and their families!
Never quitting is literally going to change your life if you stick with it. The never quit attitude is going to get you a lot farther than talent or anything else.
— Cassie Everson
If you’ve been given that idea, that’s a God-given idea and a God-given talent and there’s a reason you have it.
— Cassie Everson
When I first began, I had no clue. Nothing like this had ever been around me.
— Cassie Everson
PODCAST SHOW NOTES AND LINKS:
Bangor, Wisconsin
West Salem, Wisconsin
Ed Mylett
Cowgirls with Cancer
Brianna Bigbee
The Bleacher Babe
Brooke Clay Taylor / Rural Gone Urban
Kaidra Froelich / Froelich Ranch
Instagram: @wanderlustskulls
Facebook: @wanderlustskulls
wanderlustskulls.com
Kaidra Froelich / Froelich Ranch
Brooke Clay Taylor / Rural Gone Urban
Cowgirls with Cancer is currently raffling off $25 tickets, with proceeds going directly to Brooke Clay Taylor of Rural Gone Urban and Kaidra Froelich of Froelich Ranch. The winner of the raffle will receive over $1500 of amazing western products:
* * *
Oria, a GORGEOUS pink buffalo skull from Wanderlust Skulls, $700 retail value
Custom leather services from Kippylou’s Leather with the winner receiving a pair of custom moccasins, earrings, watchband and keychain, $380 retail value
$250 gift card to The Sparkling Spur
$100 gift card to Savannah Sevens
Two mother/daughter boot packages from Macie Bean Boots in any stock style/ size of the winner’s choice
* * *
Go support these Cowgirls with Cancer and their families!